Implement comprehensive marketing overhaul for Orange County based, tattoo lifestyle clothing retailer by focusing on art, music and film driven content initiatives to scale social media presence- especially leveraging the power of online video- with mandate to drive explosive sales growth.
Architect of social media strategy and marketing tactics instrumental to success of ongoing, visually driven content initiatives across all social media platforms.
Social Media Management / Publicity
Online Video and Youtube Channel Strategy
Internal Social Media Team Build-out/ Training
End-to-End Video Production / Branded Content
"J.C.’s tangible contributions to our triple digit growth in revenue the past two years is the single most compelling evidence of results when it comes to delivering on his promise of strategic capabilities." -- Jeremy Hanna, Owner/ SULLEN CLOTHING
Youtube Channel Strategy behind 34+ million views
Social Media Tactics engage 2+ million followers
Global Media Coverage on Web Series "Chopper"
Multiple Business Profiles in OCBJ and Local Trades
Year-over-Year sales growth consistently 50% +
Brand Exposure spurred Multi-Million $ Acquistion