DILEMMA can trace its origins to the exciting years just prior to Youtube's launch when our principals pioneered digital productions, convergent media and branded content for companies including Sony, Paramount Pictures and Mandalay Entertainment. DILEMMA successfully evolved in the social media era by developing and executing cross-platform content solutions for clients across a wide variety of industries. As the digital media landscape continues to transform at break-neck speed, DILEMMA remains on the cutting edge by embracing technology's expanding potential to enhance our fundamental and passionate commitment to great storytelling.
Founder/ creative director
Prior to launching DILEMMA, J.C. forged a successful career spearheading content production, strategic planning and branding initiatives for an eclectic roster of companies including Sony Pictures, Disney Consumer Products, iO Film, and Mandalay Pictures.
J.C. pursued his Masters at UCLA Film School's prestigious Producers Program, where he served as a Teaching Assistant to Oscar nominated screenwriter Meg LeFauve (Disney Pixar's Inside Out) and many other industry luminaries. He is a member of the Writers Guild of America West and has been recognized as a pioneering multi-platform, digital producer.
J.C. has written, directed and produced numerous award-winning non-scripted and narrative projects throughout his career, including "Chopper"- a transmedia-driven, feature film-length digital horror series starring Tyler Mane (Michael Myers/ Halloween I & II) that generated 3 million+ branded video views for client Rockstar Energy Drink.
UCLA SCHOOL of FILM, TV and DIGITAL MEDIA
Graduate Producers Program
Activities & Affiliations
- Member, Writers Guild America West
- Adult Literacy Volunteer- OC Public Libraries
- Member, American Advertising Federation (OC)
- P.S.F.K. Design Salon- Transmedia Innovation
- DigitalLA- Branded Entertainment
- CTIA Mobile Con- Transmedia + Mobile Content
- UCLA Extension- Web Series Production
- ...many more
DILEMMA has collaborated extensively with some of the most talented artists and creative executives working in the global media industries in recent memory. Many of those relationships run decades deep and have resulted in a broad network strategic partners capable of bringing world-class entertainment projects to life for our company and our clients. DILEMMA's key collaborators include writers from shows such as Law & Order, editors from The Simpsons and Eureka, VFX artists from The Green Lantern and Fast & Furious, composers from Star Trek: Renegades and Run Lola Run and countless other individuals with incomparable experience crafting stories from behind the camera and in front of the computer.